Category Archives: Innovative marketing

When the prospect of writing a guest post for a site called Women Speakers Association came up, I was immediately intrigued. Since I write Women’s Fiction and speak primarily to women, I knew this would be a match.

Women are up to something interesting in the world these days. We like to connect, rather than compete; we like to compliment and complement because this way of behaving creates a background of relatedness, which lays the groundwork for agreement and synergy. My post today, for example, is the Who, What, When, Where, Why of creating a Speaker’s Platform.

Drawing not only on my journalist experience, but also from one of the key themes from my novel-series, it was fun distilling this information down to a few bullet points that will help others who are creating a speaking career.… Read more